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National Donut Doughnut Day was established in 1938 by the Chicago Salvation Army to raise much-needed funds during the Great Depression and to honor the work of World War I Salvation Army volunteers who prepared doughnuts for thousands of soldiers. National Doughnut Day is celebrated annually on the first Friday in June.
"National Doughnut Day is a perfect time for us to give a little something back to our loyal customers throughout the country," said Stan Parker, Senior Vice President of Marketing for Krispy Kreme. "It's also a great opportunity to build awareness and acknowledge the continued good work of the Salvation Army."
Krispy Kreme was founded in Winston-Salem, North Carolina, in 1937 and now operates more than 380 retail outlets selling premium quality doughnuts in 45 U.S. states, Canada, Australia, Mexico, the Republic of South Korea, and the United Kingdom.