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Old 09-20-2012, 07:40 AM   #1
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BMW taps Local Motors crowd-sourcing community to design the city car of 2025

Filed under: Concept Cars, Technology, BMW, Design/Style



Design-by-commitee. It is a term that we usually reserve for cars that are conceived by number-crunching product planners, rather than true designers, but this case might be different. What if that committee was every enthusiast on the planet? "Crowd-sourcing," or "open-sourcing" is a concept employed by upstart automaker Local Motors. The first spawn of this process was the insanely cool Rally Fighter, so you can't argue with the results, right?

BMW agrees, and has announced that it is teaming up with Local Motors to put on the BMW "Urban Driving Experience Challenge." It is a competition, conducted by Local Motors through its extensive crowd-sourcing community, to develop a city car for the year 2025. According to Local Motors, the competition gives its community "the opportunity to identify and design the premium vehicle features and functions that will enhance the urban driving experience of the future."

Phase One of the competition begins September 25 and runs to October 16. The second phase starts in mid-November. A total of $30,000 in prize money will be awarded in the competition, and the top winners will each travel to Munich, Germany to meet BMW's director of research and development.

There's a good bit of synergy between these two automakers. Following the Rally Fighter, Local Motors voiced its interest in crowd-sourcing a city car, which is a shared interest with BMW, given the automaker's i3 concept. Also, before the 6.2-liter GM V8 ended up under the hood of the Rally Fighter, the original powerplant was a BMW diesel 3.0-liter straight-six.

Scroll below to check out the promo video and press release.Continue reading BMW taps Local Motors crowd-sourcing community to design the city car of 2025

BMW taps Local Motors crowd-sourcing community to design the city car of 2025 originally appeared on Autoblog on Thu, 20 Sep 2012 08:29:00 EST. Please see our terms for use of feeds.



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