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Old 09-12-2005, 02:43 AM   #1
komodo
 
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Google Print Ads

http://news.com.com/2100-1024_3-5844889.html

Quote:
Google recently began buying ad pages in technology magazines, including PC Magazine and Maximum PC, and reselling those pages--cut into quarters or fifths--to small advertisers that already belong to its online ad network, dubbed AdWords.
http://www.adsbygoogle.com/pcmag

Brilliant move on Google's part. Print advertising arbitraged to PPC. It'll be interesting to see what the performance is, and how much per click/call the print ad costs.

Quote:
"I would be surprised and somewhat disappointed if they were to spend a lot of money and resources on a print advertising unit," said Safa Rashtchy, senior Internet analyst at Piper Jaffray. "My guess is it is just an experiment."
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Old 09-12-2005, 08:43 AM   #2
xsperf
 
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lol tricky lil bastards
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I keep forgetting that - I have a great memory but it doesn't last long

CRS disease = Can't Remeber Shit
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Old 09-12-2005, 11:23 PM   #3
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Yeah. I noticed that in Barnes and Noble
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