 |
 |
 |
 |
 |
 |
 |
|
|||||||
| Register | FAQ | Members List | Calendar | Advertise With Us | Mark Forums Read | |||
|
|
||||||||
|
Welcome to United Bimmer Community - BMW Forum . You are currently viewing our boards as a guest which gives you limited access to view most discussions and access our other features. By joining our free community you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is fast, simple and absolutely free so please, join our community today! If you have any problems with the registration process or your account login, please contact contact us. |
| BMW News And RSS Feeds BMW RSS feeds and news |
 |
|
|
Thread Tools |
01-08-2012, 12:31 AM
|
#1 |
|
Did BMW and Mercedes engage in a game of sales chicken?
Filed under: Car Buying, Europe, Plants/Manufacturing, BMW, Mercedes-Benz, Earnings/Financials, Luxury  BMW and Mercedes-Benz took a bit longer than other manufacturers to report their final sales figures for 2011, and some analysts believe the delay may have something to do with the fact that both automakers were vying for the sales crown among luxury makes. Long-time champion Lexus suffered production setbacks at the hands of the earthquake and tsunami disasters in Japan last March, which left the door open for the two German companies to make a move for the top slot. In the end, Mercedes-Benz announced its numbers first. BMW followed suit by revealing the company had bested its rival by fewer than 3,000 units. But the story doesn't end there. According to TheDetroitBureau.com, Mercedes-Benz may have been pulling a few tricks in an attempt to nab the top spot. The site claims Mercedes-Benz was offering sizable bonuses to dealers who agreed to take a certain number of vehicles into their test fleets. Those models could then be listed as sold before being plopped onto the used lot with like-new warranties a day later. That wouldn't be the first time an automaker has resorted to shell games in an attempt to swipe a sales crown. The Detroit Bureau reports Cadillac once had to recant its victory after playing similar tricks.Did BMW and Mercedes engage in a game of sales chicken? originally appeared on Autoblog on Sat, 07 Jan 2012 17:01:00 EST. Please see our terms for use of feeds. Permalink | Email this | Comments More... |
|
|
| Sponsored Links | |
|
|
|
|
«
Previous Thread
|
Next Thread
»
| Currently Active Users Viewing This Thread: 1 (0 members and 1 guests) | |
| Thread Tools | |
|
|
Similar Threads
|
||||
| Thread | Thread Starter | Forum | Replies | Last Post |
| Z3 steering problem at low speed | 499460aq | Z Series (Z3, Z4, Z8) | 6 | 01-02-2011 03:28 PM |
| BMW still the leader of sales in 2010, followed now by Mercedes | scooter | BMW News And RSS Feeds | 0 | 07-13-2010 06:20 AM |
| Report: Audi may have passed Mercedes in Q1 global sales, but BMW is still #1 | scooter | BMW News And RSS Feeds | 0 | 04-13-2010 11:51 AM |
| My E30/S50 Turbo build | matimus | Forced Induction | 44 | 07-12-2009 11:55 AM |
| BMW M and Mercedes AMG each see huge sales spike in 2008 | scooter | BMW News And RSS Feeds | 0 | 02-04-2009 05:50 PM |
