Filed under: Etc.
BMW 535i Gran Turismo - Click above for high-res image gallery
Yes, you read the headline correctly. BMW has filed a patent for a "Method for Systematically Identifying Technology-Based Solutions." Broken down into non-lawyer speak, BMW thinks it has identified the ways in which technology can solve problems. In other words, they want to patent the methodology behind technological problem solving. Which is a bit like patenting the scientific method. Put another way, this is so loaded with high-on-their-own-supply corporate hubris we have a hard time swallowing, let alone believing.
Does the patent actually, you know, do anything? Hard to say, as we're not patent attorneys (or even patent clerks) and the language is a little dense. But, we can point out that this particular patent was filed by BMW in August of 2008, while the 5 Series GT
officially debuted at Frankfurt in September of 2009. Also, when did our X6 M review
Gallery: First Drive: BMW 535i Gran Turismo
Gallery: First Drive: 2010 BMW X6 M
[Source: U.S. Patent and Trademark Office
]BMW seeks to patent technological creative thinking?!
originally appeared on Autoblog
on Fri, 06 Nov 2009 07:59:00 EST. Please see our terms for use of feeds
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