Haha, I just had an idea... and it worked.
Last night I posted this Blonde Joke:
Now if you guys have seen it, you know it works through links, right?
I decided to go to about 15 different forums I frequent (on topics of everything from cars to trance), and start a new thread that looks like this:
That simple. Now it does two things, first of all it gets a large burst of traffic to our server for stress testing. At the peak of the wave, we broke 200 users online concurrently.
And another thing it does, is if any of their lounges are crawled by a search engine, voila, there's now a new backlink to our site. AND no one in those forums will complain because linking is part of the joke, so it's not like we're advertising our site to get the backlinks.
I also noticed probably 1/10th of the people who came were browsing other subforums too, not just the Comedy Collection, so who knows, maybe some might like BMWs and will decide to join, however that wasn't the purpose of this.