I think the main thing going throuhg my mind after reading that, Zea, is the it shouldn't be different. If your in the service industry, anywhere, you should act like it to everyone, not just some. When i worked for honda, (yes, i did), you treated everyone with due respect, regardless. I had to be nice to people i wouldn't buy a bottle of water for if they were dying of dehydration. It just goes along with the job.
Dave