They are trying to break the Rebate cycle. People wait until there is a rebate before buying now.
The 2005 cars need to be cleared so here we go with an across the board MY 2005 discount rather than a complicated rebate scheme.
BMW sells to monied folks anyway. Any suggestion that they may have received a discount on their new 7 would be an insult. That would make it almost like buying a fake Rolex
You as 3 drivers are considered future 7 drivers by BMW--all cash sales too